Business
Bata eyes doubling turnover with new products
By Marcus Chen
Q-comm delivers huge festive triumph for D2C brands
Katherine Langford
Katherine Langford
Editor-in-Chief · Edina, MN
Katherine oversees editorial operations across all six brands. Before joining The Meridan Group, she spent 14 years at the Minneapolis Star Tribune, where she led the metro desk through its digital transformation. She holds a Master's in Journalism from Northwestern's Medill School.
More from Katherine →Editor-in-Chief · Wednesday, November 11, 2026 at 12:30 AM · 1 min read
Direct-to-consumer (D2C) brands across fashion, beauty and personal care (BPC), healthy snacks, gifting and puja essentials saw strong sales growth this festive season, even as shoppers grew more cautious about what they bought, founders told ET.Beauty brand Pilgrim and healthy snacks brand Open Secret both doubled their sales year-on-year (YoY) during the festive period, driven by purchases on quick-commerce platforms.“Quick commerce has
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